Repify
Google Business Profile performance insights (formerly Google My Business Insights) show how often a listing is seen on Maps and Search and what people do next: call, ask for directions, visit the website, book or order food. Repify downloads them daily from the official Google API, loads 18 months of history when you connect a listing and puts them next to your reviews.
Google shows these numbers one listing at a time and with little history, so every time you want to compare them you export data and build a spreadsheet. With several locations, finding out which one is doing best takes hours.
Repify stores the metrics for every location and cross-references them with reviews, listing changes and the geogrid. You can see whether a drop in calls matches an opening-hours change Google made or a run of negative reviews.
Metrics Repify downloads
The same ones Google offers in the business profile, stored day by day for every location.
- Google Maps and Search impressions, on mobile and desktop
- Calls and website clicks
- Direction requests
- Conversations, bookings, food orders and menu clicks
- Search keywords your listing appears for, month by month
Compare locations side by side
With several locations, the comparison view puts them all side by side: reviews, share of negative and replied reviews, response time, impressions, calls and listing changes. Group them by region, brand or manager to see which group performs best.
- All your locations in one table
- Groups by region, brand or manager
- Same period for every location
PDF reports that arrive on their own
Schedule a weekly report (every Monday, covering the previous week) or a monthly one (on the 1st, covering the previous month) and it arrives by email as a PDF to whoever you choose, with reviews and performance metrics.
Frequently asked questions
What are Google Business Profile insights?
They are the performance data Google provides for each listing: how many times it was seen on Maps and Search and how many actions it generated, such as calls, website visits or direction requests.
How much history does Repify load?
When you connect a listing, Repify loads the last 18 months of daily metrics, so you can compare with the previous year from day one.
Can I see which searches find me?
Yes. Every month Repify downloads the search keywords your listing appeared for on Google, with their impression volume.
Are the numbers the same as in Google?
Yes. Repify gets them from the official Google Business Profile Performance API, the same source Google's own dashboard uses.
Can I send the numbers to my client or my boss?
Yes. You can schedule weekly or monthly PDF reports by email, or export the data as CSV and PDF whenever you need it.